Tarun Sachdeva, Global Strategy Partner of Burgertory, takes us on a tour inside a store in Melbourne. Characterised by a nice ambience and low staff model in comparison to many other similar QSR style brands, Tarun shows us how they do it. 

Burgertory is a gourmet burger chain growing quickly with 30+ stores already, primarily in the VIC market at time of filming - but expanding far and wide.

The tour showcases the various customer options available—dining, takeaway, and delivery—while highlighting the interactive menu and special promotions. 

Tarun also emphasised the freshness of ingredients and the inviting atmosphere of their dining area. We also cover the details of the efficient operations of the kitchen and the reduced staffing model compared to many in the QSR space. 

Tarun also concludes with an important regarding the plans for the brands expansion into New South Wales and Internationally.

0:00 Introduction to Burgertory, emphasising their gourmet quality.

0:05 Description of the restaurant's green and natural interior design, creating a family-friendly atmosphere.

0:30 Overview of service options (dining, takeaway, delivery) and user-friendly ordering system.

1:31 Walkthrough of the kitchen setup highlighting the efficiency and simplicity of operations.

1:49 Step-by-step explanation of the burger-making process, showcasing fresh ingredients.

2:20 Introduction of unique burger packaging that distinguishes their product from competitors.

2:44 Announcement of Burgertory's expansion plans, including new locations in Australia and abroad.

Video Produced by:  www.franchisebusinesshub.com.au